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Digital Marketing

Course Content

  • Introduction To Digital Marketing
  • Market Research & Competitor Research
  • What Is SEO?
  • How Search Engine Works? Google Algorithms
  • Spiders & Crawlers
  • Keyword Research
  • Bounce Rate & CTR
  • Schema Markup & Rich Snippets
  • Types Of Websites (HTML & CMS)
  • Onpage Optimization (HTML)
  • Onpage Optimization (CMS/wordpress)
  • Google Analytics
  • Plagarism / Duplicate Content Check
  • Google My Business
  • What Is SEM? Google Ads
  • Types Of Ads
  • Types Of Extensions
  • Keyword Research
  • Importance Of Negative Keywords
  • Quality Score
  • Bid Management
  • Shopping Ads
  • Google Merchant
  • What Is Social Media?
  • What Is Social Media Marketing?
  • Types Of Social
  • Facebook Marketing
  • Twitter Marketing
  • Mobile App Marketing
  • Video Marketing
  • Email Marketing
  • Sms Marketing

 

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